Template library
Animated video ad templates for apps and websites
Pick a motion template, paste your app link, and Apptovid fills it with your screenshots, selling points and copy.
How to make an animated app ad from a template
Pick a template
Choose vertical 9:16 for TikTok, Reels and Shorts, or horizontal 16:9 for YouTube and X. Filter by style to match your brand.
Paste your app link
Add an App Store, Google Play or website link. We import your screenshots and selling points. No link? Upload them yourself.
Generate your video
Choose the ad language and generate. Pick up to 4 templates to get 4 videos in one go, then download them for your ads.
Why use animated explainer templates
Uses your real screenshots
Your app's own screens, not stock footage, so people see exactly what they will get.
Copy written for you
AI writes the headlines and callouts from your selling points, in the language you choose.
Right size for each placement
Vertical templates for stories and short video, horizontal templates for in-stream and feed ads.
Test more ideas
Make several versions in different styles at once, then keep the one that performs best.
Animated explainer templates: FAQ
Questions about plans and credits? See pricing.
What is an animated explainer ad?
A short motion-graphics video that shows your app's screens with animated text and callouts. It explains what your app does without filming anyone.
Do I need design or video editing skills?
No. Pick a template and paste your link. Apptovid adds your screenshots and copy and renders the video.
Can I use these templates for a website, not just an app?
Yes. Paste any website link, or upload screenshots and a short description yourself.
Which video sizes are available?
Each template is either vertical 9:16 or horizontal 16:9. Use the switch above the templates to see each set.
What if none of the templates fit my app?
Use AI Freestyle. Instead of a template, AI designs a one-off look for your app.
How much does a video cost?
Each video uses credits, and you see the cost before you generate. See Pricing for plans.
Want a real person to present your app?
With AI avatar templates, a presenter talks about your app like a real user.